Web design is the process of planning and creating a website. Text, images, digital media and interactive elements are shaped by the web designer to produce the page seen on the web browser. Web designers utilize markup language, most notably HTML for structure and CSS for presentation to develop pages that can be read by web browsers.A professional and beautiful website design is the result of creative talent and technical expertise. At WebGuru India, technology meets creativity to produce quality web designs that not only attract, retain and improve user experience, but also generate higher revenues for your site.
WEB APPLICATION DEVELOPEMENT
A web application is an application that is accessed over a network such as the Internet or an intranet. The term may also mean a computer software application that is hosted in a browser-controlled environment or coded in a browser-supported languageand reliant on a common web browser to render the application executable.Web applications are popular due to the ubiquity of web browsers, and the convenience of using a web browser as a client, sometimes called a thin client. The ability to update and maintain web applications without distributing and installing software on potentially thousands of client computers is a key reason for their popularity, as is the inherent support for cross-platform compatibility. Common web applications include webmail, online retail sales, online auctions, wikis and many other functions.
EMAIL MARKETING
Email marketing software refers to a computer application which provides the ability to send bulk email to target audiences. The intent is usually to send newsletters or promotional materials to opt-in lists of subscribers, although the software can be used to send unsolicited email. The software typically includes a database that stores contact information, campaign statistics, and message history. The interface provides features necessary to run an email campaign, such as message sending, contact entry, contact importing, and reporting. Software packages range in price from free, to about five hundred US dollars. Some companies charge a monthly fee. There are also enterprise solutions that can cost thousands of dollars a month to manage large enterprises mass marketing email campaigns.
WEB HOSTING
A Web host is in the business of providing server space, Web services and file maintenance for Web sites controlled by individuals or companies that do not have their own Web servers. Many ISPs, such as America Online, will allow subscribers a small amount of server space to host a personal Web page. Other commercial ISPs will charge the user a fee depending on the complexity of the site being hosted.
Hosting (also known as Web site hosting, Web hosting, and Webhosting) is the business of housing, serving, and maintaining files for one or more Web sites. More important than the computer space that is provided for Web site files is the fast connection to the Internet. Most hosting services offer connections on T-carrier system lines. Typically, an individual business hosting its own site would require a similar connection and it would be expensive. Using a hosting service lets many companies share the cost of a fast Internet connection for serving files.
ECOMMERCE SOLUTION
Ecommerce, e-commerce, or electronic commerce is the conduct of a financial transactions by electronic means. With the huge success of commerce on the Internet, ecommerce usually refers to shopping at online stores on the World Wide Web, also known as ecommerce Web sites. Ecommerce can be business to business (B to B) or business to consumer (B to C).A website developed to allow businesses to sell products over the internet to customers. Information is usually secured and encrypted using an SSL certificate and transactions will be conducted by a payment provider such as Protx.Advantages include lowering premises and staffing costs, extended opening hours (i.e. 24/7 availability is easily achieved) and opening up new markets such as those in other areas and those with mobility disabilities.
INTERNET MARKING
Internet marketing, also known as digital marketing, web marketing, online marketing, search marketing or e-marketing, is referred to as the marketing (generally promotion) of products or services over the Internet. iMarketing is used as an abbreviated form for Internet Marketing.
Internet marketing is considered to be broad in scope because it not only refers to marketing on the Internet, but also includes marketing done via e-mail and wireless media. Digital customer data and electronic customer relationship management (ECRM) systems are also often grouped together under internet marketing.
Internet marketing ties together the creative and technical aspects of the Internet, including design, development, advertising, and sales. Internet marketing also refers to the placement of media along many different stages of the customer engagement cycle through search engine marketing (SEM), search engine optimization (SEO), banner ads on specific websites, email marketing, mobile advertising, and Web 2.0 strategies.
